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Fredrika Yngwe (SE)

Head of Advisory and Futures Strategist at Planethon

What futures do we face and how does it feel to live there? How will we live, work, and consume in the realms of food, fashion, cities, and economies? And how might we create the future we want to be in?

As Head of Advisory at Planethon and Futures Strategist, these are the questions Fredrika explores together with partners across all industries. She often stresses that the most essential is not necessarily what is most likely. Fredrika invites you to explore the probable, the wild, the frightening and the dreamy to innovate towards a higher likelihood of achieving your desirable future.